H&M Home For the Love of Art Collection 2023
H&M Home has released its second installment of the For the Love of Art collaboration with female artists. In 2023, the H&M For the Love of Art collection is designed by South African artist Lulama Wolf and US artist and author Amber Vittoria.
Both artists have designed their own product capsules with beautiful home décor items. These products show the artistic visions of the two inspirational female creatives with their diverse styles and cultures.
Art is a great way to add personality and character to a home. As well as creating an inviting and warm space to enjoy.
“Art and interiors go hand in hand at H&M HOME. Empowering young female creatives and providing them with an additional platform through our Love of Art initiative, allows H&M HOME to both inspire customers with the artists talents, as well as adorn their homes with it. This new collection makes for beautiful keepsake interior pieces for the modern home. We hope our customers will love it as much as we do,”
Evelina Kravaev- Söderberg, Head of Design & Creative at H&M HOME
The H&M Home For the Love of Art collection is available in stores and online from the 16th of March.
Lulama Wolf For the Love of Art Collection
The art of South African Lulama Wolf derives from the intersection of neo-expressionism and modern African art, utilizing scraped and deep pigment techniques. The earthy hues of her pieces for H&M Home, echo her art.
Lulama Wolf’s collection consists of a rug, jacquard blanket, tufted cushion covers in three sizes, and hand-painted plates.
“I have always said that I want my work and art to reach and impact more people in a way that honors where I come from; and H&M HOME has made that possible with this collaboration. The homeware collection is a functional curation of pieces that I hope people cherish as much as I cherish how they become part of my journey with each purchase. I truly hope that this global collaboration lives to be a symbol of what I would like to continue to do with my work,”
Amber Vittoria For the Love of Art Collection
Amber Vittoria is a writer and artist who wants to represent the nuances of womanhood. She works with abstract forms, ribbons of color, and joyous words in her art.
Amber Vittoria’s collection consists of a rug, three various-sized velvet cushion covers, plates in two sizes, and posters featuring her trademark poetry and graphics.
“I’m incredibly excited for my collaboration with H&M HOME. Homes filled with art create spaces for joy, love, and relaxation, and this is an accessible and colourful way to bring art into your home,”